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About LSU Bateman

We are the LSU Bateman Team, a select group of public relations students from the Manship School of Mass Communication competing in PRSSA’s prestigious Bateman Case Study Competition. Each year, we develop and execute a full-scale strategic campaign for a real-world client, using research-driven insights, creative storytelling, and community engagement to drive meaningful impact.

This year, we are partnering with EveryLibrary, the first and only national political action committee for libraries, to advocate for library funding, access, and policy awareness. Our campaign aims to highlight the vital role libraries play in communities and mobilize support for their future. Through strategic messaging, digital outreach, and grassroots initiatives, we are committed to making a lasting impact.

LSU Bateman Team

Meet the Team

Carlin Sekhani-Matthews

Strategic Analyst & Community Outreach

Carlin analyzes key insights and foster community connections, ensuring the campaign reaches and resonates with the right audience.

Taylor
Gunter

Social Media Manager

Taylor crafts compelling social media strategies to boost engagement and connect with the audience, bringing the campaign’s message to life.

Emily Panzavecchia

Social Media Manager

Emily crafts compelling social media strategies to boost engagement and connect with the audience, bringing the campaign’s message to life.

OliviA
Johnson

Website Creator

Olivia specializes in digital storytelling and website design, ensuring a seamless and engaging online experience for the Bateman Team’s campaign.

Amanda MacFadyen

Strategic Analyst & Community Outreach

Amanda analyzes key insights and foster community connections, ensuring the campaign reaches and resonates with the right audience.

Grace
Hamblin

Website Creator

Grace specializes in digital storytelling and website design, ensuring a seamless and engaging online experience for the Bateman Team’s campaign.

Resume

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